Brand Spotlight: Swift Industries

After graduating college, Martina Brimmer and her now-husband Jason Goodman, landed in Seattle, where she worked as a seamstress for messenger bag maker RE:Load. When her employers decided to move RE:Load to Philadelphia in 2007, Brimmer purchased their sewing machines and some textiles. Brimmer had always wanted to go deeper into pattern making and sewing, so she began making panniers in her home. Her nascent cottage industry flourished, and eventually became Swift Industries — a segue she didn't expect.

Brimmer moved the business out of her house and into a dedicated space in 2010. Since then, Swift has continued to expand, adding employees and more products to its lineup of commuter, touring, and bikepacking bags. Swift has become known as the punk rockers of bag makers, shaking up the historically conservative designs of the bike bag world with its edgy products available in a variety of colors. Every bag is made by hand in Seattle, recognizable by Swift’s hot pink fox logo.

Swift sells its bags and other products consumer-direct online, and through select retail partners, including The Path. The company also owns Swift Adventure Company, which is run by Goodman, offering classes, equipment rentals, and guided trips. A retail space doubling as a product showroom is also located at Swift’s headquarters in Seattle.


Swift’s line includes handlebar bags, saddlebags, panniers, stem bags, and a Daily Carry line featuring hip packs and the Everyday Caddy seatbag. 

Shop Swift at The Path, in-store and online!